The Auction Academy
Maximize Your Auction Fundraising
Stop leaving money on the table with our proven strategies for busy non-profit professionals! Auction Academy gives you the tools and templates to run record-breaking live auctions & paddle raises… without the overwhelm.
What You’ll Get
-
On Demand Video Trainings
Step-by-step modules covering every aspect of auction planning and execution, from item procurement to post-event follow-up.
-
Auction Data Tracker
Tap into my proprietary database of auction item performance, updated regularly. See what's selling and for how much, so you can make data-driven decisions about your auction lineup.
-
Auction Checklist
Stay organized and on track with ready-to-use templates for everything from budget planning to auction timelines. No more reinventing the wheel.
-
Critical Recording Sheets
Ensure accurate tracking of bids, winners, and donations with our easy-to-use recording sheets. Keep your auction data organized and error-free.
-
Volunteer Trainings
Ensure a smooth, successful auction with our easy-to-follow training videos. Our mini video training teach your team how to bid spot and clerk the auction and paddle raise.
-
Swipe Files & Templates
Skip the tedious task of creating auction materials from scratch! Auction Academy provides a library of done-for-you swipe files and templates.
What’s Inside
The Live Auction
Master the art of the live auction with our video training series.
Learn the secrets to choosing the most profitable items, structuring your auction for maximum impact, and marketing them effectively from the stage.
The Paddle Raise
The biggest money maker of the night.
We’ll teach you exactly where to strategically place the paddle raise in your program, how to set compelling giving levels.
and we share the high-level tactics our professional auctioneers use to boost participation and raise significantly more money.
Fundraising Games
Fun for your crowd and another revenue stream at your event!
We share some of the most popular fundraising games!
Resource Hub
Everything you need to make your event easier. From the Auction Data Tracker to recording sheets, volunteer trainings, slide shows, receipts, proven videos and script formulas and more!
VOLUNTEER TRAININGS
In just minutes your team can learn how to help raise more money during the live auction! Our bid spotter training makes sure your event has the best, most effective volunteers.
Your fundraising success starts here! The Auction Academy is your go-to resource for your most frequently asked questions. Sign-up to access mini trainings, templates, auction data and more!
✺ Frequently Asked Questions ✺
-
This is your on-demand resource to maximize your fundraiser. You’ll learn proven methods to choosing live auction items, how to structure a paddle raise, and pro tactics to maximize your fundraising.
-
We update it twice a year. In the summer, after the spring fundraising season, and then again in December after our fall season. All data is based on our events, in the Southeastern United States - SC, NC, GA and FL
-
You’ll receive clerking sheets for the live auction and paddle raise, a fundraising checklist to keep you on track, Canva templates for the live auction and paddle raise, email swipe files leading up to your event, bid paddle templates to print and more.
-
If purchased, you have lifetime access, which will include updates.
If you receive this FREE as one of our clients, you’ll have access up to 2 months after your event. -
Your instructor is Erin Kienzle, founder and head auctioneer at Giving4Good. With more than 20 years in TV, Erin knows how to command a crowd, create a fun environment, and she uses a data driven strategy to maximize fundraising.
-
This is a digital product, so you’ll receive instant access to everything. Due to this, all sales are final, and it’s yours to keep forever! :)